Book Details
Orange Code:91825
Paperback:433 pages
Publications:
Categories:
Sections:
1. Intellectual Property and the Innovation Cycle2. The Rise of the Intellectual Property System3. Keeping the System in Balance: Exclusion and Access4. The Innovation Tree: Intellectual Property Rights and How They Grow5. The ABCDs of Intellectual Property: Flow and Infringement of Rights6. The Role of Communities in Innovation7. The Innovation Chief8. Becoming Strategic9. Strategy Tools: Policies and Practices for Managing Intellectual Property10. A Menu of Strategy Options11. Evaluating Internal Resources and the External Environment12. Placing a Financial Value on Intellectual Property Assets13. Accessing Innovations of Others14. Acquiring and Policing Intellectual Property Rights15. Doing Innovation Deals16. Organization-Specific Strategies17. A Comparison of National Intellectual Property Systems18. Global Challenges for Managing Intellectual Property19. Intellectual Property, Innovation, and Freedom
Description:
Driving Innovation reveals the dynamics of intellectual property (IP) as it drives the innovation cycle and shapes global society. The book presents fundamental IP concepts and practical legal and business strategies that apply broadly to all innovation communities, including industry, nonprofit institutions, and developing countries. Topics include biotechnology, information technology, and entertainment. The book gives general readers and practitioners a global perspective on how the IP system balances exclusivity and public access to innovations, how it changes over time, and how it encourages, channels, and sometimes stifles innovation.
|