Author: Peter Doyle Phil Stern
Edition:4th Edition(Released in 2006)
ISBN:978-0273693987
Orange Code:27172
Publication: Prentice Hall
Categories: Marketing Management
Hints:
Author: Peter Mudie Angela Pirrie
Edition:3rd Edition(Released in 2006)
ISBN:978-0750666749
Orange Code:27173
Publication: Routledge
Author: Bill Malcolm Jack Makeham Vic Wright
Edition:1st Edition(Released in 2005)
ISBN: 978-0521537551
Orange Code:27197
Publication: Cambridge University Press
Author: Dale Littler
ISBN: 978-1405102544
Orange Code:27161
Publication: Blackwell